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Internet Marketing
 Join over 1 million people who learn online, with these complete interactive computer training courses.




See How It Works
This online course includes tutorials for: Time Needed
Your E Business 4 hours
Getting Started 3 hours
Influences on Internet Marketing 3 hours
Killer Apps 4 hours
Developing Your E Business 5 hours
Real Time and Data Mining 4 hours
Lowering Your Business Costs 5 hours
Customer Service and Payment 4 hours
Marketing Your E Business 5 hours
Advertising on the Internet 4 hours
Building Marketing Strategy 5 hours
Resource Planning 4 hours
Managing Your E Business 5 hours
Estimated time needed to complete entire course 55 hours


Receive your login ID to take the training courses online, as many times as you wish, for 1 year.  Click here for group orders.

Buy this entire online training course with one easy payment of $67

OR

Buy the Web Design pack, and receive this course plus many more, for only $197



Benefits
  • Unlimited access for 1 year
  • Learn anytime, anywhere
  • You control the pace
  • Start & stop wherever you want
  • No books to read
  • No software needed
  • Value Packs include Free online tech support
  • Double guarantee
  • 100% Money back guarantee
  • One time payment No monthly fee
  • Use the course index for review anytime
  • Answer course questions with at least 70% accuracy and print your own certificates of completion to prove that you have mastered each training course.
  • Free status reports for company managers

Requirements
All you need is a PC with Windows, the Microsoft Internet Explorer (browser) and an Internet connection.
Note: The online computer training is designed to work only with Internet Explorer.  Prices shown are per user.




What You will Learn
This online training course examines topics related to creating an e business. After providing an introduction to e commerce, the online training course examines how to start an e business, establishing a business presence, and creating critical applications. Also covered are the legal ramifications of e commerce, transaction processing and data mining, managing costs, and the logistics of providing customer service and payment processing. Other topics covered include building a strategy to market and advertise your e business, resource planning, and ongoing business management.




Your E Business
  • Describe the impact of e commerce
  • Define the technical standards for an organization
  • Build a technology strategy
  • Implement an e commerce model for a company



Getting Started
  • Identify the advantages of converting to an e business
  • Establish a domain
  • Generate traffic for a web site



Influences on Internet Marketing
  • Identify the factors that influence the future direction of e commerce
  • Explain the concept of critical mass
  • Build a Web presence
  • Recognize the factors that determine Internet stock prices
  • Design a plan for issuing stock for an e business 



Killer Apps
  • Define killer app
  • List Downes and Mui's twelve rules to building a killer app 
  • Identify potential problems when creating a killer app



Developing Your E Business
  • Define a virtual corporation
  • Identify the advantages to establishing partnerships
  • Determine which business tasks to outsource
  • Recognize potential problems in starting an e business



Real Time and Data Mining
  • Distinguish between a real time system and a batch system
  • Store and capture data in a data mine
  • Analyze mined data and apply it to business decisions
  • Explain the need for speed and storage in an e business
  • Recognize the techniques for extracting or mining data



Lowering Your Business Costs
  • Recognize the elements of a basic supply chain model
  • Compare the benefits of hiring virtual employees
  • Identify options available to automate each step of the ordering and receiving processes
  • Build a virtual work environment in the office
  • Manage virtual employees



Customer Service and Payment
  • Identify the different types of call centers
  • Use a Web information model
  • Define various electronic payment types
  • Identify security risks and the ways to protect against them



Marketing Your E Business
  • Identify a company's customer base
  • Create a marketing plan
  • Build an affiliate program
  • Compare the advantages and disadvantages of several types of marketing models



Advertising on the Internet
  • Promote a business on the Internet
  • Locate advertising customers
  • Describe the future direction of Internet advertising
  • Plan an advertising program 
  • Compare the different formats of Internet ads 



Building Marketing Strategy
  • Identify the elements in an effective face to face promotion
  • Use data mining as a marketing tool
  • Describe the relationship between public relations and e commerce
  • Explain niche marketing



Resource Planning
  • Use e commerce to plan company resources
  • Choose an e commerce strategy
  • Identify and manage a company's knowledge resources
  • Stay up to date on the latest technology 
  • Recognize e commerce risks
  • Identify the problems of the growing technological gap
  •  Recognize new opportunities for online content



Managing Your E Business
  • Reduce transaction costs
  • Leverage company assets
  • Manage diminishing hits on a Web site
  • Identify the factors that impact a Web site's future





 

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